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Acara's Founder, Francis X. Acunzo, is a Founding Member and currently on the Board for the Medical Spa Society, past Chairman of the Spa Advisory Council for the International Health, Racquet and Sportsclub Association (IHRSA), past Advisory Board Member of the Day Spa Association and the past President and board member of the International Spa Foundation (ISPA).

Published articles on various spa
business topics:

American Spa Magazine
Spa Business International
Club Business International (CBI)
Spabusiness.com
Day Spa Magazine

Seminars on spa business topics at
the following industry events:

IHRSA Annual Convention 1998-2001
IHRSA Executive Institute 2000
Spa-cifically 2000

Hartford Women's Expo 2004
MedSpa Conference 2005 (Miami)
MedSpa Conference 2006
(Miami & Los Angeles)

MedSpa Conference 2007

(Los Angeles)

Webinors:

Medical Spa Society 2006

Med Spa Profit Busters



Presentations at the following
industry events:

"State of the Spa Industry", IHRSA Annual Convention 1999, 2000, 2001
General Session Speaker,
ISPA Convention 2002
ISPA Annual Convention 2000, 2002, 2005
"State of the Medical Spa Industry", MedSpa Expo & Conference 2006, 2007

Top Medical Spa Marketing Strategies, MedSpa Expo & Conference 2007

Guest Lecturer:
Cornell University:

School of Hotel Administration 2003

Boston University:
School of Hotel Administration 1990

Babson College:
F.W. Olin Graduate School of Business 2004

Quinnipiac University:
Entrepreneurship Conference

School of Business 2005

The Acara Advantage:
Acara's executive team has executed over 22 mergers & acquisitions in the spa industry.

Acara's corporate team has many years of Medical Spa, hospitality, spa, salon, fitness club, and retail experience. The team is skilled at integrating knowledge and research with marketing savvy and financial acumen.

Acara's team has extensive experience operating high volume locations as well as multi-site national operations.

Acara's market and feasibility studies provide unparalleled insight into the potential consumer demand for spa services. Our proprietary financial models incorporate industry and consumer research in projecting revenues, illustrating expenses and mapping out the return on investment.

Acara keeps abreast of the latest in spa and salon programming with a continual flow of information on new services and products provided us through our industry relationships and contacts.

Acara has one of the most thorough compilations of spa and salon Standard Operating Procedures in the industry.

Acara has developed detailed and effective hiring techniques, training guidelines and employee evaluation programs.

Acara is committed to "continuous improvement" through proper Total Quality Management systems. Acara has developed a complete 350-point Quality Assurance Audit for MedSpas, spas and salons.

Acara's leadership team has been actively published and has frequently lectured and presented at many events and conferences.

 

 

 


ACARA MedSpas
Development, Management
and Marketing

 

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